New start-up MagVision has presented MagID, the patented marking technology, at the AIPIA Digitalisation in Packaging Congress (online) on 16 November 2021.
MagVision’s Head of Innovation, Nathalie Muller led a session entitled “Protect and track your brand with MagID”. MagID is a new marking technology for brand packaging which sits between RFID and visual codes. Nathalie has shown how covert, serialised codes can easily be applied to brand packaging, providing every item with a unique, hidden identity for tagging and tracing.
On the 7 and 8 October 2021, the consortium could have a presencial meeting, after several months using videoconference media. We met in Lisbon, at INESC-MN, and for 2 days we discuss the progress of the work and enhance our team-working skills.
Inspectron introduced MagID, its new marking and tracking technology to help fight plastic waste, at the Global Research and Innovation in Plastics Sustainability (GRIPS) conference. This international conference, which took place from 16-18 March 2021, was the first of a bi-annual event which celebrates the achievements in plastics sustainability and aims to drive it forward.
Inspectron’s Head of Innovation, Nathalie Muller joined over 100 speakers on the programme. Nathalie delivered a presentation in the “Smart Technologies: Tracking, Marking and AI” and shared how MagID can be used to add barcodes to labels or packaging, which can be covered up, but remain readable. MagID is not only a cost-effective alternative to NFC technology, but also has much less environmental impact. Nathalie focused on the growing interest around reusable and refillable packaging and how MagID can help measure and manage the impact on plastic waste.
MagID is an advanced track&trace system which uses state-of-the art magnetic sensor technology. Dubbed “chip-less NFC”, but at a fraction of the cost, MagID enables high-volume covert markings to be applied on the inside of packaging or under labels which are still readable.
By scanning an item with a MagID reader, brand owners can gain real-time data on a product’s progress through the supply chain. MagID can also be used to authenticate items, to help combat the growing problem of counterfeit or grey-market products.
The project consortium recently met to discuss the amazing progress and the results of each partner. The team aligned on the tasks and the next steps. Plans for the next months and for piloting were developed. Stay tuned for more inforamtion.
Communication activities are key to promote the
MagID project and its progress, acknowledging the support of the EC and
contribute to general awareness of the Horizon 2020 programme and the Fast
Track to Innovation programme from the European Innovation Council.
After the MagID logo and the website had been
designed, the project leaflet is now available.
With the project flyer, we want to inform the
general public, SMEs and large companies, academia, public and private entities
(associations, clusters, municipalities, government bodies, etc.), consortia of
other projects (H2020 and other European, national and regional programmes)
about the project and its setup as well as the objectives.
Key characteristics of the project leaflet are:
clean and friendly style,
classic design as a leporello,
presents our magnetic identification theme. With the typical green and red
colors for magnetism in the graphics and a simple grey font, we underline our
clean and international style.
BOGEN managing director Dr. Torsten Becker presented at the last meeting of the German Industry Association Innomag (Innovation Platform Magnetic Microsystems) the EU funding opportunities EIC Accelerator and Fast Track to Industry. He introduced the EU project MagID and presented the objectives and preliminary results. The group held an extensive discussion on the key topics and many participants voiced interest in receiving further information on the results.
The MagID Consortium met at BOGEN in Berlin to agree the key activities in the project. The MagID project team from BOGEN in Berlin, the INSPECTRON project team from UK and the key project people from INESC-MN in Portugal met at the BOGEN premises. The consortium agreed the common approach to working together and discussed and agreed key targets for the project. Experience with the products were shared between the partners. Deep technical discussions about the technologies to be used and key technical considerations were exchanged. Detailed discussions between the partners helped to understand different viewpoints and back ground experiences.
consortium is very optimistic about reaching the project objectives. The
project consortium reviewed the work plan and agreed meeting dates for the next
months. Everyone traveled home with a lot of good impressions.
new members of the project team met for their first project meeting offsite at
an innovation center in Berlin. They were accompanied by several technical
managers and the managing director of BOGEN. With a discussion on agile
processes and customer development processes, the team got a deep introduction
into the planned approaches. First ideation exercises and a tour of the
innovation facility helped to get the team ready for key innovation steps in
the second day, the team discussed the technical challenges in detail and
started to organize the work for the next weeks. The team is very excited about
the project and the objectives. BOGEN is very happen, that it can participate
in this crucial project.